The client is based in Bengaluru and one of the early entrants in the field of product design, development and System Integration Services. Since then they have expanded to their spectrum of services to include Motion Control Systems Automation technologies And System Solutions.
Country – India
The client was reorganizing their marketing and sales assets to update their expanded services. The sales assets were to help the sales team in their meeting with prospects. The client had a lean marketing team and was looking for a content agency to create their brochure and other sales assets.
OutSmart spent time understanding the business, their values, vision and competitors. We identified the language and words used by their target market and began building the important sections of the content. Once the first draft was approved by the client, the rest was easy.
We then designed the content keeping in mind their brand guidelines. The necessary visuals and headlines made the marketing dossier a valuable part of the company’s sales kit. The engagement with the client extended further to their people function.
Professional brand and sales assets that helped the client in their business development.
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