OutSmart offers a range of services which includes,

• Digital Marketing Strategy
• Content Marketing
• SEO and AEO
• Social Media Marketing
• Email and Whatsapp Marketing
• Video Marketing
• Leadership marketing
• PPC, SEM and SMM
• Website management
• AI interventions
• Marketing technology
• Reports and Analysis

We work with manufacturing and technology companies who are based in Karnataka, Tamil Nadu and Maharashtra.

• Bharat Fritz Werner Ltd            
• ABB India
• BASF India
• KNK Construction
• Cinebels India
• Implantaire Technologies
• Abhishek Alloys
• Pace Electricals
• Sky Energy
• MPee Kitchenette
• System Controls
• EMag Machine Tools
• Micrologic Integrated Systems
• Texex Chemicals
• Williams Refrigeration
• Kaveri Plasto Containers
• Adtec Elec Instruments
• SISA Cybersecurity Solutions

Outsourcing your marketing offers access to specialised expertise and reduces costs compared to an in-house team. By outsourcing, you can allocate your internal resources more effectively, allowing your team to focus on core business activities and get access to advanced tools and software for campaign management, analytics, and automation.

You can contact us via our website or call us to schedule an initial consultation. We’ll discuss your needs and goals and develop a tailored proposal for your business.

Our pricing is customised based on the services you require and the scope of your project. 

Our agency distinguishes itself through our specialised expertise in marketing for manufacturing companies. With years of experience in this sector, we possess a thorough understanding of the market dynamics, enabling us to provide in-depth industry insights and customised marketing strategies tailored to your specific needs. Our commitment to innovation, data-driven decisions, and measurable results sets us apart, providing unique value and driving impactful outcomes for our clients.

Yes, we offer branding services that include brand strategy, logo design, and visual identity development to help establish or refresh your brand in the market.

Marketing benefits B2B businesses by enhancing brand visibility, generating qualified leads, and establishing thought leadership. It helps build relationships with other businesses, communicates value propositions effectively, and supports long-term growth through targeted campaigns, data-driven strategies, and strategic partnerships. Marketing also improves customer engagement and retention by addressing the specific needs and pain points of business clients.

Marketing benefits B2B businesses by enhancing brand visibility, generating qualified leads, and establishing thought leadership. It helps build relationships with other businesses, communicates value propositions effectively, and supports long-term growth through targeted campaigns, data-driven strategies, and strategic partnerships. Marketing also improves customer engagement and retention by addressing the specific needs and pain points of business clients.

We start by understanding your business objectives, target audience, and market conditions. Our process involves detailed research, competitor analysis, reviewing your website and social media performance and identifying key opportunities to craft a customised marketing strategy accordingly that aligns with your goals.

We measure success through key performance indicators (KPIs) such as website traffic, lead generation, conversion rates, and ROI. We provide regular monthly reports and analysis to track progress and adjust strategies as needed.

Marketing outsourcing for SMEs includes delegating marketing tasks such as strategy development, digital marketing, content creation, social media management, and analytics to our expert team, allowing you to focus on core business activities.

During onboarding, we conduct an initial consultation to understand your needs, goals, and current marketing strategy and efforts. We then create an approach note which give a  set clear objectives, analysis of your website and social media platforms, competitor analysis, recommendations, and costing.

Digital marketing is important because it helps businesses reach a larger audience online, engage with customers through various digital channels, and drive targeted traffic to their websites. It allows for measurable results, data-driven decisions, and personalised marketing strategies, ultimately boosting brand visibility, increasing sales, and enhancing customer relationships.

Our digital marketing service encompasses a range of strategies such as SEO, pay-per-click (PPC), social media marketing, email campaigns, and content creation to drive traffic, engage your audience, and increase conversions.

Success is measured using key performance indicators (KPIs) such as website traffic, click-through rates, conversion rates, and return on investment (ROI). Using tools like Google Analytics we provide detailed reports and insights to track performance and make data-driven adjustments.

Yes, we specialise in website optimisation to improve user experience, increase traffic, and boost conversion rates. Our services include SEO, speed optimisation, mobile responsiveness, user interface improvements, and content enhancement to ensure your website performs at its best.

Our service includes the complete design and development of websites, from initial concept and wireframing to final launch. This encompasses custom design, responsive layout, front-end and back-end development, content integration, and ongoing maintenance and support.

Yes, all websites we design and develop are mobile-friendly as we ensure responsive design for various devices.

A website revamp involves updating and redesigning your existing site to improve its functionality, design, and user experience. This includes refreshing the visual elements, optimising performance, enhancing navigation, and updating content.

We assess your current website’s performance, user feedback, and industry trends. We conduct a thorough analysis of design, functionality, and content to identify areas for improvement and develop a revamp strategy that aligns with your business goals.

It is important because it helps keep your website current with industry standards, ensures better user engagement, improves search engine rankings, and ultimately supports your business goals by providing a better online experience.

Our SEO service includes keyword research, on-page optimization (such as meta tags and content improvements), technical SEO (such as site speed and mobile-friendliness), link building, and ongoing performance monitoring to improve your website’s search engine rankings and visibility.

We use industry tools and analyse your target audience’s search behaviour to identify relevant keywords. This involves researching search volume, competition, and relevance to ensure the selected keywords align with your business goals and attract qualified traffic.

Our marketing automation service includes setting up and managing automated marketing workflows, email campaigns, lead nurturing, customer segmentation, and analytics. We help streamline marketing processes to increase efficiency and improve engagement with personalised, and timely communications.

Marketing automation helps businesses by increasing efficiency, reducing manual tasks, and delivering personalised content. It enhances lead generation, nurtures prospects through targeted campaigns, and provides valuable insights into customer behaviour and campaign performance.

We can automate various tasks including email marketing, lead scoring, social media posting, customer follow-ups, and reporting. Automation helps ensure consistent communication and timely responses while freeing up time for your team to focus on strategic activities.

We measure success using key performance indicators (KPIs) such as open rates, click-through rates, conversion rates, and overall ROI. We provide regular reports and analytics to track performance, assess the impact of automation, and optimise strategies accordingly.

Content Management Operations encompasses creating, organising, publishing, and maintaining content across various platforms. This includes content strategy development, content creation, editing, and updating, as well as managing content workflows and ensuring consistency and quality.

The frequency of updates and management depends on your needs and the content calendar we develop. 

Effective internal communications enhance employee engagement, information sharing, improve collaboration, and overall productivity. It helps ensure that all your team members are aligned with organisational goals and aware of important updates and initiatives.

Dealer Engagement includes creating materials for product training, preparing marketing content, coordinating sales efforts. Partner Engagement includes joint marketing initiatives, inclusive communication, co-branding activities, partner education and more.

Yes, we assist with co-marketing initiatives by developing joint marketing campaigns, and promotional materials. This collaborative approach aims to enhance brand visibility and drive mutual growth.

Our Branding & Design service covers brand strategy development, logo design, visual identity creation, brand guidelines, and marketing collateral design. We help create a cohesive and compelling brand image that resonates with your target audience.

Yes, we offer rebranding services to refresh and update your current brand. This includes revisiting your brand strategy, redesigning visual elements, and ensuring the new branding aligns with your evolving business goals and market positioning.

Our logo design process involves understanding your brand identity, brainstorming concepts, creating initial design drafts, and refining them based on your feedback. We ensure the final logo is versatile, memorable, and aligns with your brand’s values.

We develop comprehensive brand guidelines that outline how to use your brand elements consistently across all platforms and materials. This includes specifications for colours, typography, imagery, and tone of voice to maintain a cohesive brand presence.

We create a range of videos, including promotional, corporate, testimonials, profile, product, case study, infographics and also for social media. Each video type is designed to meet your specific goals and target audience.

This encompasses designing logos, promotional materials, signage, and digital assets to ensure a consistent and memorable brand presence throughout the event.

This includes developing a professional image and online presence for CXOs. This involves creating a personal brand strategy, refining messaging, optimising LinkedIn profiles, and crafting content that highlights expertise, achievements, and leadership qualities.

Personal branding enhances a CXO’s visibility and reputation, establishing them as an industry leader. It helps build credibility, attract business opportunities, and strengthen the company’s brand by showcasing executive leadership and expertise in relevant areas.

Creating a personal brand involves identifying key strengths and unique value propositions, developing a strategic messaging plan, optimising online profiles and content, and implementing a consistent communication strategy across various platforms and media.

We ensure alignment by integrating the CXO’s personal brand with the company’s mission, values, and overall brand strategy. We collaborate closely with both the CXO and the company to create a cohesive message that supports and enhances the corporate brand.

The right marketing budget is based on factors such as your business goals, target audience, industry benchmarks, and overall financial situation.

Fragmented marketing activities can lead to inconsistent messaging, and wasted resources, Without a cohesive strategy, efforts may lack focus, resulting in minimal impact and reduced ROI. It is essential to integrate marketing activities into a unified plan to ensure consistency, optimise resource use, and achieve measurable results.

Our team stays updated with the latest marketing trends and industry changes through continuous education, reading various news articles based on marketing and leveraging industry publications and research. This ensures we apply the most effective and up-to-date strategies for our clients.

A website revamp involves updating and redesigning your existing site to improve its functionality, design, and user experience. This includes refreshing the visual elements, optimising performance, enhancing navigation, and updating content.

Results vary based on the scope of work and specific goals, but we focus on delivering measurable improvements such as increased brand visibility, higher lead generation, and improved conversion rates. We provide regular performance reports to track progress and adjust strategies as needed.

We use a range of advanced tools and technologies for various aspects of marketing, including analytics platforms, CRM systems such as Hubspot, content management systems (CMS), email marketing software such as Mailchimp, and social media management tools. These tools help us optimise campaigns and track performance effectively.

We ensure collaboration and transparency by maintaining open lines of communication, providing regular updates, and involving you in key decision-making processes. We use project management tools to share progress and gather feedback, ensuring you are informed and engaged throughout the project.

No, we currently operate only from our office in Bengaluru.

Our team consists of 5-10 skilled professionals, allowing us to offer personalised attention and specialised expertise while remaining agile and responsive to our clients’ needs.

We do not work with B2C or B2B2C companies. Our focus is solely on B2B companies, specifically mid-sized companies and enterprises located in Karnataka, Tamil Nadu, and Maharashtra.

We work with manufacturing and technology companies because of our deep industry knowledge and experience in marketing working with these sectors. By focusing on these areas, we can offer tailored strategies, insights, and solutions that address the specific challenges and opportunities unique to these industries, ensuring the best results for our clients.

If you’re new to marketing, we’re here to help you. Our team will guide you through every step, from understanding the basics to developing and executing effective marketing strategies. We provide clear explanations, and ongoing support to ensure you feel confident and informed throughout the process.