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Marketing for engineering companies

Complex marketing services

Smart approach

Position Your Engineering Company As An Expert With A Smart Approach

Complex offerings, high price points, and intense competition pose significant challenges for engineering companies. At Outsmart, we specialize in addressing these obstacles by crafting customized marketing plans that consider your unique situation, target audience, and the latest industry trends. The approach will result in your clear positioning in the market, helping you overcome these difficulties effectively.

Smart marketing for engineering companies

Full-service marketing solutions to eliminate your challenges

By understanding your engineering business and combined with our strategic approach to your problem, we will eliminate your marketing challenges, ultimately helping you position your brand as a go-to expert in the industry.

Marketing for engineering companies

Marketing challenges

COMPLEX OFFERINGS

Engineering products or services are often intricate and technical, presenting a challenge in conveying their value to potential customers in an easily understandable manner.

 
HIGH PRICE POINT

The high price point associated with engineering products and services can pose challenges when targeting cost-sensitive customers.

 
MARKETING BUDGET

Limited marketing budgets can make it difficult to efficiently allocate resources and achieve optimal results from your marketing efforts.

 
Leaders in manufacturing marketing

Trusted by global companies

Case studies

Our success stories

5/5
OUTSMART Developing Brand for chemical manufacturer
Services we provided: Marketing technology, Brand and design services
5/5
OUTSMART streamlining Global Content Operations for Industrial Technology Leader
Services we provided: Marketing strategy and consulting, Content management operations, Brand and design services, Personal branding for CXOs
5/5
OUTSMART driving Brand Awareness for a Cybersecurity Firm
Services we provided: Marketing outsourcing for SMEs, Content management operations, Dealer and Partner engagement, Internal communications, Brand and design services
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Other industries we specialize in

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Book a free consultation and get advice on how to differentiate your product or service, effectively convey your value proposition, and position your brand as an expert in the engineering industry. 

Burjor Kothawalla

AEC Practice

3urjor brings over thirty years of Architectural, Engineering, and construction (AEC) Industry leadership eJperience. He helps AEC firms scale by building internal and processes that drive efficiency and growth. An alumnus of 11M Bangalore, Burjor sg€alises in business strategy, branding, client engagement. and organizational development.

He held senior roles at Venkataramanan Assc&tes and Synefra Infrastructure Limited (Suzlon Group), driving business growth and strategic initiatives. He heads a firm that delivers Revit-based architectural solutions across Overse sectors for clients in the US, Middle East, and India.

Burjods blend of corporate and entrepreneurial experience equips him with unique insights into AEC innovation and excellence.

Venkat Srinivas Seshasai

Technology Practice

Seshasai brings 22 years of IT leadership to drive product strategy and development. An IIT Madras alumnus, he has led the creation Of mission-critical software, including CRM and enterprise mobile platforms, and manages multidisciplinary teams, delivering successful client outcomes.
A former VP at SAP, Sai spearheaded a business rules acquisition and contributed to the HR implementation of SAP SuccessFactors at Myntra. He is a co-author of the book “Developing Mobile Applications Using SAP NetWeaver Mobile” and holds two patent filings- His commitment to detail and process excellence powers delivery efficiency.

Cherian Kuruvila

Manufacturing Practice

With over 40 years of leadership experience, Cherian specialises In mentoring businesses
and leaders to achieve growth, He helps family businesses, SME-S, and
corporate executives scale through strategic mentoring and
Cherian’s career spans CXO roles at Xerox, Bharti Airtel, and Reliance Communications,
where he led large-scale operations and high-impact projects. An accomplished
and writer, he has delivered workshops on leadership, branding, and wellness
while authoring 80+ articles on business and growth strategies.

Lalitha-Ravi - Founder OutSmart Services Pvt. Ltd
Lalitha Ravi

CEO

Lalitha Ravi brings over three decades of global experience driving business growth across corporates and SMEs in India, the Middle East, Europe, the US, and Australia. As the CEO of OutSmart Services, a leading B2B marketing agency, she combines her cross-functional expertise with deep marketing insights to deliver solutions tailored to each business’s growth stage.  

Recognised as a LinkedIn Top Voice in B2B Marketing Strategy, Lalitha is an honorary national committee member promoting women’s entrepreneurship and a pivotal contributor to the WICCI Startup Council Karnataka. Her accolades include the prestigious Karnataka Woman Leader award by CMO Asia.  

Lalitha is an alumna of IIM Bangalore and a certified Digital Transformation professional

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